Stella Rising Blog

Millennial Fashion Consumer Infographic | WMI

Millennial women are setting the pace in fashion. They’re the trendsetters and the influencers. How do Millennial women shop? How much do they spend?...

What Impact Will RankBrain Have on SEO Strategy?

Search marketers were all abuzz over Google’s announcement of RankBrain, the latest update to its search algorithm. In an interview with Bloomberg,...

What Women Watch | WMI

Cold and Flu Season for OTC and Wellness Brands | WMI

As cold and flu season approaches, many Americans will be making a trip to their local drugstore for an ounce of prevention— or a pound of cure....

Healthy Food Trends | WMI

Food trends come and go, but the movement toward healthy, minimally processed food and sustainable sourcing is here to stay. In our infographic, we...

Skin Care Industry Trends: What Women Want | WMI

For decades, beauty brands have been promising that their creams, lotions, and potions will work miracles, virtually erasing crow’s feet and lifting...

SEO Optimization Strategies 2016: Semantic SEO & User Engagement

As Google’s algorithm becomes more and more intelligent, so should your on-page optimization strategy. Two SEO trends, user engagement and semantic...

Luxury Brand Audiences on Social Media | WMI

There’s no doubt that social media is an essential branding tool for fashion marketers. From Facebook to Instagram to emerging platforms like...

Women Achieve a Higher Social Status | WMI

Women are dominating social and we have the stats on how women use social media to prove it! Research shows women check in more frequently, share...