Stella Rising Blog

Infographic: Millennial Mobile Shopping Trends | WMI

Want to know how women shop for beauty on their mobile phones? We've created this infographic to illustrate why Millennials, moms, and multicultural...

Marketing Beauty Products on Mobile | WMI

Mobile has changed the way we view the world. It's revolutionized the way we communicate, enjoy entertainment and shop. At first, marketers looked at...

Beauty Marketing to Generation Z | WMI

Marketers who have been concentrating on Millennials will soon be trying to understand a new generation of consumers. Generation Z, those born...

New Mobile Beauty App Taps Indie Brands | WMI

Almost every major beauty brand, from Clinique to Cover Girl, is offering an app that helps consumers find the perfect lipstick or foundation shade....

Summer’s Top Hair Trends | WMI

What hair care trends are you most excited about? A recent survey posed that question to over 500 American women and revealed the top ten looks they...

Social Media 101: Instagram for Brands | WMI

Instagram has emerged as the "see-and-be-seen" social media platform for brands. In our infographic, we take a look at the platform and offer ten...

Organic, Mix-it-Yourself Beauty in a Box | WMI

For thousands of years, women handcrafted beauty treatments from ingredients that grew in their own backyards using recipes that had been handed down...

The Latest Nail Care Industry Trends | WMI

Although the nail care industry has declined slightly from its peak in 2013, analysts predict it will see an uptick by 2018 with growth fueled by...

Influencer Marketing: Best Practices for Brands | WMI

In the past year, influencer marketing has exploded. Marketers are tapping into the voices of bloggers, vloggers, and social media stars to amplify...