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| | 2 MIN READ

The sweet smell of success has been elusive in the fragrance industry for the past few years. Sales ...

| | 2 MIN READ

Women of all ages are interested in luminous, healthy-looking skin. In an effort to keep that youthf...

| | 1 MIN READ

Female Buying Behavior of Beauty and Skincare Products Women are faced with an infinite number of ch...

| | 2 MIN READ

Many people perceive the beauty business as glamourous, but it is still a business with very specifi...

| | 2 MIN READ

After years of steady growth, sales in the nail color category have slowly started to lose their lus...

| | 2 MIN READ

Want to know what women desire in their beauty products? The answer is surprisingly simple—ask them!...

| | 2 MIN READ

As summer approaches, the seasonal sun protection category begins to heat up. But the classic sunscr...

| | 1 MIN READ

Mother’s Day is almost here! What does mom really want? Brands that offer great value, products that...

| | 1 MIN READ

When it comes to skincare, millennial shopping habits may not be what you expect! While older women ...

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