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Stella Rising Blog

Beauty

Shopping For Skincare

Female Buying Behavior of Beauty and Skincare Products Women are faced with an infinite number of choices when it comes to buying beauty and...
By Ann D'Adamo
Social Media

LinkedIn Best Practice: A Definitive Guide To Crafting The Perfect Update

It has become a common practice for businesses to update their followers with social media posts that use captivating graphics. For most social...
By Nickolaus Trevino
Digital Marketing RoundUp

Digital Marketing Roundup: 6/29/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing.
By Jared Cohen
Food & Beverage

Breakfast Food Trends

Breakfast may still be the most important meal of the day, but our increasingly fast-paced lifestyles and constant pressure to squeeze more out of...
By Ann D'Adamo
Industry News

Opportunities in the Vitamin and Supplement Industry | WMI

Contrary to popular perception, interest in products for healthy aging isn’t exclusive to Baby Boomers and older consumers. In the U.S., younger...
By Ann D'Adamo
Food & Beverage

Dairy Industry Trends and the Female Consumer | WMI

Stay On Top of Moo-ving Dairy Market Trends Consumers are increasingly reaching for different types of milk to enjoy with their cookies! While...
By Ann D'Adamo
Digital Marketing RoundUp

Digital Marketing Roundup: 6/22/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing.   New Benchmarks and Key Tools to...
By Jared Cohen
Beauty

ICMAD: A Valuable Resource for Emerging Beauty Brands | WMI

Many people perceive the beauty business as glamourous, but it is still a business with very specific regulatory and legal challenges. Large...
By Ann D'Adamo
Women in Media

Mobile Retail Playbook | WMI

Mobile is Trending When marketing to women, brands require a deep understanding of their shopping patterns and expert knowledge of female consumer...
By Ann D'Adamo
Women in Media

Mobile Purchasing: 5 Ways eTailers Can Increase the Buying Experience | WMI

It’s safe to say that women love their mobile phones—in one survey 94% of women say that they keep their phones at arm’s reach and use them to...
By Ann D'Adamo
Digital Marketing RoundUp

Digital Marketing Roundup: 6/15/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing. More Google Algorithm Updates...
By Jared Cohen
Fashion

Rocking Festival Style – Infographic | WMI

Designer Fashion Brands Take Full Advantage of the Summer Music Scene Summer music festivals have turned into impromptu catwalks for top fashion...
By Ann D'Adamo
pinterest

Rich Pins Get Richer: “Buyable Pins”

You can now purchase those beautiful things on your Pinterest Board.
By Molly Stine
Beauty

4 Beauty Industry Trends to help Grow Your Brand | WMI

After years of steady growth, sales in the nail color category have slowly started to lose their luster. The cyclical nature of beauty industry...
By Ann D'Adamo
Google

More Google Algorithm Updates Looming: Google Testing Images in Mobile Results

Images In Google Mobile Search Results Recently while spot checking a few keywords on mobile for a client of ours, we noticed something in search we...
By John Morabito
Industry News

Women’s Attitude Towards Weight Loss-Infographic | WMI

Targeted Marketing Efforts are a must in Today’s Competitive Wellness Industry
By Ann D'Adamo
Digital Marketing RoundUp

Digital Marketing Roundup: 6/8/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing.
By Jared Cohen
Media

Caitlyn Jenner Just Proved That Magazine Ads Still Matter | WMI

Last week, a magazine almost broke the internet…again. And that’s big news! Vanity Fair’s cover story featuring a corseted Caitlyn Jenner...
By Ann D'Adamo
Fashion

Brand Influencer Marketing Shapes the Future of Retail | WMI

Research from Texas A&M Center for Retail Studies found that a new and highly influential segment of shoppers has the ability to sway consumer...
By Ann D'Adamo
Industry News

NewFronts 2015 Overview | WMI

By Elissa Brown Since they started in 2008, the NewFronts presentations offer digital content providers an opportunity to pitch advertisers and...
By Elissa B.
Media

2015 Fashion Trends for Spring and Summer | WMI

What women’s summer fashion trends are in style? What’s hot and what’s not in spring and summer fashion trends? The results are in! Our...
By Ann D'Adamo
Digital Marketing RoundUp

Digital Marketing Roundup: 6/1/2015

A snapshot of recent stories that matter in the world of SEO, social media, paid search, and digital marketing. New Report Reveals the True Impact of...
By Jared Cohen
Fashion

Women and Online Shopping | WMI

Big and getting bigger: Online sales reached an estimated $301 billion in 2014 and research indicates that online shopping may quadruple by 2019....
By Ann D'Adamo

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