Stella Blog
Insights-driven thinking from the Stella Rising team.
Pastel pink cotton candy-colored hair or aquatically themed mermaid hair may have inspired millions ...
Sixty-five percent of Americans believe that eating well is the most important factor in living a lo...
Consumer taste and shopping preferences are changing profoundly, even in the candy and confection ca...
It’s not unusual for consumers to telegraph their success with material goods—a flashy car, a design...
Retailers have always held sales to clear end-of-season merchandise, but more recently, struggling r...
Across America, women are feeling more confident about themselves and their futures than ever before...
Sixty-nine percent of Americans say they want to live to celebrate their 100th birthday—and many are...
Look around at any beach or pool and you’ll see moms chasing their kids around with sunscreen in han...
Every generation, from Baby Boomers to Generation Z, has their own set of values, expectations, and ...
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