Stella Rising Blog

Infographic: Holiday 2017 Online and In Store Sales | WMI

Consumers are increasingly turning to online retailers for their holiday shopping needs—this year 42% of consumers will spend about half of their...

Infographic: Marketing to Moms Women's Concerns During Pregnancy | WMI

Even before Google, pregnancy must have been one of the most-researched events in a woman's life; it's a time defined by change and growth. But...

Infographic: The Secrets to Successful Email Marketing | WMI

It seems like everyone is inundated with email, yet, 61% of consumers say it’s their preferred method of brand contact. Researchers found that only...

Infographic: How Women Engage With Branded Content | WMI

Marketers know that a good story is the backbone of a successful marketing campaign. And when that story resonates with consumers, the connection is...

Influencer Marketing: How to Identify Fake Accounts | WMI

Influencer marketing is big business. Eighty-six percent of marketers have influencer strategies in place and budgets for campaigns continue to grow...

Infographic: 2017 Retail Holiday Forecast | WMI

Consumers are feeling cautiously optimistic about the economy and analysts believe that their positive sentiment will translate into an opportunity...

Infographic: Retail Experiences that Win | WMI

As retailers begin to reinvent the store experience for the digital age, they are experimenting with different ways to get consumers excited about...

Millennials Prefer Brand Websites…And How to Get Them on Yours | WMI

We know in-store shopping isn’t dead yet, even as consumers increasingly buy online across most categories. Six out of 10 web shoppers make 21% or...

Infographic: Moms' Digital Use Grows Up | WMI

As recently as 2013, less than two-thirds of U.S. mothers had smartphones, but today nine-in-ten own one and it’s quickly becoming the way she...