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STRATEGY

Strategy

How to Handle Online Consumer Reviews

If you’re a business owner, you’ve probably already figured out that having and maintaining online reviews is important for the growth of your...
By Jared Cohen
Mobile

3 Trends to Reinvigorate Your Digital Marketing Strategy in 2016

Happy Lunar New Year! This is the Year of the Fire Monkey. Those born during fire monkey years are known for being ambitious and adventurous, so...
By Elizabeth Choi
Social Media

Secrets to SlideShare Success: Best Practices

SlideShare: Unfamiliar, Underused, and Unparalleled 
By Nicole Gittleman
SEO

Content Marketing 101: Developing an Online Content Distribution Strategy

Those of us who work in content are well acquainted with the “content beast.” Feeding the beast is an unavoidable part of the daily grind of...
By Elizabeth Choi
Strategy

How To Write Headlines That Convert [Study Analysis]

Content, content, content—we’ve been focusing on it for some time, ever since Bill Gates coined “Content is King.” (Yeah, that was 1996!!) Our CEO...
By Jared Cohen
Social Media

How To Get Started With YouTube Cards

By Nickolaus Trevino
Google

Google AdWords Editor & Sale Countdown: Two Upgrades That Will Make Your Life A Bit Sweeter

As a newbie to the SEM field, managing multiple accounts on a daily basis and ensuring that client expectations are met can be difficult to say...
By Jessica Ortiz
Strategy

All Hail Content! Emperor of 2015

  The start of the year is always a popular time to start making predictions. As 2015 begins, there are several trends that are ready for the...
By Brandon Heagle
Retail

Facebook’s New Call-To-Action Button for Business Pages

Starting December 11th, Facebook will begin offering Call-To-Action buttons on business pages. Call-to-action buttons link to any destination on...
By Caitlin Imbimbo
Strategy

Content Marketing 2.0: Custom Messaging with Big Data

  Co-authorship network map of 8,500 doctors and scientists publishing on hepatitis C between 2008 and 2012 and the almost 60,000 co-authorship...
By Brandon Heagle

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