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Stella Rising Blog

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The Zoom beauty boom has sent ecommerce sales skyrocketing: Ulta recently reported that their ecomme...

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Latest Consumer Behaviors, Predictions for Navigating Post-Pandemic, and Verbatims from Female Beaut...

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As consumers stay home for the greater good, they have passed their panic and are initiating a lipst...

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As consumers—and brands—negotiate their way through this challenging and scary time, we’re offering ...

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Beauty is an industry highly impacted by trends and influencers, and packed with new brands, product...

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Fragrance is evolving, with consumers layering scents, seeking unisex options, and participating in ...

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The Stella Rising team recently attended Beauty Accelerate and the Glossy Forum: The Age of E-Commer...

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For a multitude of reasons, skincare has overtaken color cosmetics in the minds and wallets of Ameri...

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Between the two models for selling on Amazon, marketplace (third-party or 3P, where brands sell to c...

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