Stella Rising Blog

Infographic: Consumers Confused by Natural Food and Beverage Labels

Consumers are increasingly aware of the health, safety, and social impacts of food consumption and paying closer attention to packaging claims....

The Fragmented Journey of Food and Beverage Consumers

In the 1970’s, about two thirds of U.S. food and beverage spend was allotted to grocery store purchasing. Fast-forward to today, and we find that...

Infographic: Food and Beverage Shopper Trends

Americans used to visit their favorite supermarket to stock up on the items they needed for the week. But shopping behaviors have shifted , today,...

A Look At The Hispanic Food and Beverage Consumer 

Propelled by the twin engines of population growth and expanding buying power, Hispanic consumers are an increasingly important audience for CPG...

Waste Not: Food and Beverage Brands are Bringing Awareness to a Cause

There’s a growing awareness among Americans about food waste—and with good reason, 40% of the food produced in the U.S. is ultimately discarded....

Snack Attack: Engaging the Millennial Snack Shopper

Sitting down for three square meals is officially a thing of the past. Researchers found that snacking now accounts for half of all eating occasions,...

How Food and Beverage Brands Can Quarterback Game Day Trends

More than 111 million viewers tuned in to watch the New England Patriots take on the Atlanta Falcons in Super Bowl 51, but not all of them were...

Pinterest’s 2018 Top Trends

Pinterest is part search engine, part social network, and, while it’s highly visual like Instagram, it offers much more than pretty pictures....

Gut Instinct: The Microbiome as Key to Health and Wellness

Most consumers have heard about the benefits of probiotics, the “good” bacteria that resides in your digestive system. Naturally found in fermented...