Stella Rising Blog

Consumer Trends 2018: Brands Inside the Glass Box

Consumer trust in government, media, and brands is at an all-time low. Fewer than 20% of Americans trust the government, about a quarter trust the...

Trend: How Men Shop for Food & Beverage

It's time to put an end to stereotypes. When it comes to food and beverage shopping, men are increasingly playing a bigger role. Nearly 60% of men...

5 Ways Social Media Can Be the Icing on The Cake for Food Brands 

Food is one Instagram’s top categories and it doesn’t take a Michelin-awarded chef to understand why. From a rainbow of beautifully styled vegetables...

Thanksgiving 2017 Trend Outlook | WMI

Every family has their Thanksgiving traditions, but Americans also love to get creative when planning the biggest meal of the year. What we serve...

Infographic: Food and Beverage Brands Can Help Millennial Moms | WMI 

More than half of all moms agree that cooking for their family can be stressful. Whether it’s dealing with a finicky eater or worrying about...

Infographic: Food and Beverage Marketing Trends in Protein | WMI

Food and beverage marketing trends come and go, but the protein trend is here to stay. More than a third of U.S. households say they follow a...

Infographic: Marketing Organic Food and Beverage | WMI

In the last year, 88% of American households purchased organic food and beverages, a trend that continues to gain momentum as consumers look for...

Infographic: Marketing to Moms Women's Concerns During Pregnancy | WMI

Even before Google, pregnancy must have been one of the most-researched events in a woman's life; it's a time defined by change and growth. But...

How To Identify Food and Beverage Trends Through Social Media | WMI

You can’t scroll through your social feed without encountering at least one discussion about food. Whether it’s a friend boasting about his latest...