Stella Blog
Insights-driven thinking from the Stella Rising team.
The passage of the Farm Bill bolstered the rise of CBD brands, allowing hemp-derived CBD products to...
Born online and conversion-focused, DTC brands have thrived through investments in social media adve...
After conducting a poll of CMOs, Nielsen wrote, “93% of survey respondents ranked new customer acqui...
Globally, beauty is now a $523B business, with the U.S. leading market share. Even with anticipated ...
When seeking to ignite repeat customers and build an engaged, loyal audience, brands are increasingl...
Digital marketing spend is now estimated to account for more than 50% of all advertising spend. For ...
Disruptive DTC subscription services, period-proof underwear, and myriad new wellness and skincare o...
Instagram has eclipsed other social media platforms in recent years—at least, until this year. TikTo...
Similar to their beauty counters, consumers are seeking minimalism for their refrigerator and pantry...
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