Stella Rising Blog

Infographic: New Research on the Color Cosmetics Consumer

Is Women’s Empowerment the Right Message for Your Brand?

#RealBeauty, #LikeAGirl, #BetterForIt...messages of female empowerment have become a common theme for marketers. These advertising campaigns,...

How to Make Your Food and Beverage Brand Pop On-Shelf

With a focus on fresh and natural, Millennials are favoring the perimeter of the store in search of fresh produce, meat, poultry, and dairy and...

Infographic: How Moms Connect With Brands

There are an estimated 43 million moms in the U.S. and they drive up to 80% of all consumer purchasing. Today’s moms struggle to balance their...

Infographic: Amazon vs. Walmart in the Battle for Online Grocery

Amazon and Walmart are going head-to-head in the online grocery wars. Both are investing heavily in building out their grocery options, launching...

Infographic: Who Is The Generation Z Beauty Consumer?

Generation Z is the most ethnically diverse and socially progressive generation to date. The first generation to have grown up with social media,...

7 Food and Beverage Trends from Natural Products Expo West 2018

Natural Products Expo West has grown from a small show targeted to a select niche of retailers to a multi-day event drawing over 85,000 attendees and...

Infographic: Why Self-Care is the Latest Health and Wellness Trend

The rising cost of healthcare in America has launched a movement to elevate self-care as an essential component of health care. Empowering consumers...

Infographic: Where to Find Generation Z on Social Media

There are almost 75 million kids under 17 in the U.S. and they are already making a big impact on the economy. Generation Z accounts for $143 billion...