Stella Rising Blog

ICMAD: A Valuable Resource for Emerging Beauty Brands | WMI

Many people perceive the beauty business as glamourous, but it is still a business with very specific regulatory and legal challenges. Large...

Mobile Retail Playbook | WMI

Mobile is Trending When marketing to women, brands require a deep understanding of their shopping patterns and expert knowledge of female consumer...

Mobile Purchasing: 5 Ways eTailers Can Increase the Buying Experience | WMI

It’s safe to say that women love their mobile phones—in one survey 94% of women say that they keep their phones at arm’s reach and use them to surf...

Rocking Festival Style – Infographic | WMI

Designer Fashion Brands Take Full Advantage of the Summer Music Scene Summer music festivals have turned into impromptu catwalks for top fashion...

Rich Pins Get Richer: “Buyable Pins”

You can now purchase those beautiful things on your Pinterest Board.

4 Beauty Industry Trends to help Grow Your Brand | WMI

After years of steady growth, sales in the nail color category have slowly started to lose their luster. The cyclical nature of beauty industry...

More Google Algorithm Updates Looming: Google Testing Images in Mobile Results

Images In Google Mobile Search Results Recently while spot checking a few keywords on mobile for a client of ours, we noticed something in search we...

Women’s Attitude Towards Weight Loss-Infographic | WMI

Targeted Marketing Efforts are a must in Today’s Competitive Wellness Industry

Caitlyn Jenner Just Proved That Magazine Ads Still Matter | WMI

Last week, a magazine almost broke the internet…again. And that’s big news! Vanity Fair’s cover story featuring a corseted Caitlyn Jenner dominated...