Stella Rising Blog

Infographic: Valentine's Day Social Media Trends & Hashtags

Retailers will be feeling the love this month as consumers are expected to spend $19.6 billion, an average of $143.56 per shopper, on Valentine’s...

The Other Person in The Room: How Consumers Use Voice Assistants

Amazon Echo and Google Home were the hot holiday gifts this season and consumers didn’t allow them to sit in their boxes for long: the Amazon Alexa...

The Fragmented Journey of Food and Beverage Consumers

In the 1970’s, about two thirds of U.S. food and beverage spend was allotted to grocery store purchasing. Fast-forward to today, and we find that...

Infographic: Women Take A Proactive Approach to Health and Wellness

Seventy-three percent of women say it's very important to be knowledgeable about keeping themselves and their loved ones healthy. Although physicians...

Infographic:Tapping Into Millennials' Digital Habits and Trends

The image of a Millennial on a smartphone may be cliché, but there’s truth in that stereotype. Eighty-seven percent of Millennials own a smartphone...

Infographic: The Amazon Beauty Consumer 

Amazon has emerged as an essential shopping platform for women and, increasingly, an important destination for beauty. In the third quarter of 2017,...

Infographic: Food and Beverage Shopper Trends

Americans used to visit their favorite supermarket to stock up on the items they needed for the week. But shopping behaviors have shifted , today,...

Digital Marketing Trends: How We Spend Time with Media 2018 

In 2017, U.S. adults spent more than half their day—an average of 12 hours, 1 minute, engaging with media. In 2018, that number is expected to grow...

Infographic: Is Influencer Marketing Worth It?  

Partnering with social influencers and sharing that content on social media has become commonplace for brands, but is it worth it? Although measuring...