Stella Rising Blog

Instagram Has One Million Advertisers…Why It Matters For Your Brand | WMI

Instagram recently revealed that, in addition to their 600 million monthly active users, they now have eight million active business profiles and one...

Infographic: The Impact of Food Bloggers

In the past decade, food bloggers have developed some serious credibility! They’ve amassed millions of followers, inked deals for cookbooks, and a...

Catching Some Zs: A Look at Generation Z Consumers | WMI

Marketers, this is no time to sleep! Generation Z, today’s teens, is already having a major impact on the economy and emerging as a global consumer...

Milk, Eggs, and A Check-Up: A Look at Retail Health Clinics | WMI

A convergence of consumer trends, technological advances, and rising health care costs is prompting retailers to broaden their services to include...

Opinion: Forget the #FakeNews, Social Media Advertising Sells | WMI 

It’s easy to take an opinionated stand on an idea without supporting data, but it’s another thing to have it published from a credible source without...

2017: The Year of Social Media Advertising | WMI

As the social networks began to rely on advertising revenue to fuel growth, they began refining their advertising portals to comply with monetization...

“Am I Instaworthy?” Social Spurs Beauty Spend Among Teens | WMI

Today’s teenagers are the first generation to have grown up alongside social media. Their childhoods have been documented on their parents’ Facebook...

Infographic: Mornings on Mobile | WMI

What's the first thing you do in the morning? If you reach for your phone before you've had your first sip of coffee, you're among a good portion of...

Takeaways From Social Media Week 2017 | WMI

Social Media Week is one of the industry’s premier digital media conferences. This year’s event, held in New York City during the last week of...