Stella Rising Blog

7 Fitness Trends for 2017

One year it’s Zumba and the next year, everyone is doing CrossFit! While exercise fads come and go, one thing is clear—more adults are exercising,...

Consumers Crave Healthier Foods | WMI

When it comes to healthy eating, the majority of Americans think they can be doing a better job. Despite the fact that we’re seeing widespread...

Health and Wellness: Millennials in Charge | WMI

Millennials have a new primary care physician and her name is Dr. Google. Whereas 65% of older generations view their physician as their best source...

What Consumers Want In Natural Remedies | WMI

Americans are becoming more proactive about maintaining their health, particularly as healthcare becomes increasingly expensive. In addition to...

Health and Wellness: Marketing Strategy for OTC Brands | WMI

An aging population, rising costs, and an increase in chronic diseases has made wellness a primary issue for many Americans and, as a result, they’re...

Health and Wellness Trends 2017 | WMI

Health and wellness has become more than a lifestyle, it’s now a status symbol. Consumers aspire to own hundred-dollar leggings, dine on the...

Health & Wellness is the Next Trillion Dollar Industry

Women’s Marketing recently collaborated with Rodale on original consumer research designed to explore and explain the modern“Health & Wellness”...

Health and Wellness Brands Help Consumers Get In Shape | WMI

A new year rings in a chorus of resolutions to work out and get in shape—and for those who are serious about getting fit, there is no shortage of...

What Do Consumers Expect from Vitamin & Supplement Brands? | WMI

With rising healthcare costs and an abundance of information at their fingertips, consumers are continuing to take a proactive approach to their...