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Stella Rising Blog

Health & Wellness

Health and Wellness Trends 2017 | WMI

Health and wellness has become more than a lifestyle, it’s now a status symbol. Consumers aspire to own hundred-dollar leggings, dine on the...
By Ann D'Adamo
Industry News

Health & Wellness is the Next Trillion Dollar Industry

Women’s Marketing recently collaborated with Rodale on original consumer research designed to explore and explain the modern“Health & Wellness”...
By Kerri Krom
Health & Wellness

Health and Wellness Brands Help Consumers Get In Shape | WMI

A new year rings in a chorus of resolutions to work out and get in shape—and for those who are serious about getting fit, there is no shortage of...
By Ann D'Adamo
Health & Wellness

What Do Consumers Expect from Vitamin & Supplement Brands? | WMI

With rising healthcare costs and an abundance of information at their fingertips, consumers are continuing to take a proactive approach to their...
By Ann D'Adamo
Food & Beverage

U.S. Weight Loss and Diet Trends 2016-2017 | WMI

What consumers consider "healthy" constantly evolves and manufacturers are constantly struggling to keep up with the latest diet trends. Today,...
By Ann D'Adamo
Beauty

The 10 Beauty Wellness Trends Exciting Consumers | WMI

Wellness is no longer the provenance of healthcare professionals. Today’s consumers view wellness as a lifestyle, not just an outcome. Each...
By Ann D'Adamo
Health & Wellness

Marketing to Seniors: 5 Things Wellness Brands Should Know | WMI

As Baby Boomer generation ages, the number of seniors in the U.S. is rising and expected to account for more than 17% of the total U.S. population by...
By Ann D'Adamo
Media

Seniors and Social Media: How Older Boomers Engage | WMI

When we think of social media users, most people automatically think of teenagers or Millennials. But a recent study found that older Baby Boomers...
By Ann D'Adamo
Health & Wellness

What Makes A Successful Health & Wellness Brand? | WMI

Last year more than 2,400 health and wellness products were launched in the U.S. –but only 10% will likely last. Why do some brands go on to become...
By Ann D'Adamo

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