Stella Rising Blog

Opinion: Forget the #FakeNews, Social Media Advertising Sells | WMI 

It’s easy to take an opinionated stand on an idea without supporting data, but it’s another thing to have it published from a credible source without...

2017: The Year of Social Media Advertising | WMI

As the social networks began to rely on advertising revenue to fuel growth, they began refining their advertising portals to comply with monetization...

How to Get the Best Amazon Marketplace Results | WMI

Amazon has emerged as the leading destination for consumers searching for product information. Forty-four percent of consumers start searches for...

Digital Marketing: How To Develop A Data Aquisition Strategy | WMI

For years the advertising industry buzzed that this year is the "Year of Mobile." And for many years that became something of a running joke that...

Together Forever: Mom & Her Mobile Phone | WMI

A mother’s smartphone is her lifeline. It connects her to her family and friends, acts as her personal assistant, keeps her informed, and entertains...

Let’s Chat! Marketing to Consumers on Mobile Apps | WMI

Mobile messaging has evolved beyond the simple text. Apps like Facebook Messenger and Kik are now a preferred method of communication for people...

Social Media: Pinterest Trends 2017 | WMI

Every month, 150 million people from around the globe search Pinterest for ideas and inspiration. These searches, and more importantly, what users...

Mobile Trend Infographic: How Consumers Use Smartphones Today | WMI

To say that computers and, more recently, smartphones have changed the way we live is an understatement. But the extent that we now rely on mobile...

Digital Trends: 12 Things You Need to Know About Cyber Monday | WMI

Cyber Monday Statistics Since its official inception in 2006, Cyber Monday has become an increasingly important shopping event resulting in...