Stella Rising Blog

Digital Marketing Trends in 2015 | WMI

In this week's infographic, we predict and explore digital marketing and advertising trends in 2015. Mobile marketing is slated to see an increase in...

Marketing Investments to Increase Fourth Quarter Earnings | WMI

As we approach the end of the year, companies start evaluating the year’s marketing efforts to begin planning for the following year, which can be a...

Why Wellness Marketing is Important | WMI

The Health & Wellness industry is massive, global, and growing. This is great news for health, beauty, nutrition and other lifestyle-related...

Health & Wellness Marketing: The “Wellthy” Consumer | WMI

Women’s Marketing recently collaborated with Rodale on original consumer research designed to explore and explain the modern “Health & Wellness”...

How Display and Search Work Best Together | WMI

Our digital advertising infographic illustrates the complementary strengths of display and search advertising. Both of these advertising platforms...

Search Ads vs Display Ads: The Power of Working Together | WMI

One of the most common questions our planning team receives when putting a digital plan together for a client is whether to go the display or search...

What Media Are Female Millennials Consuming? | WMI

We know women. It’s our mantra. We understand what she’s looking for, what media she consumes and why she consumes it. In general, Millennials...

How Millennial Are You? | WMI

Take this 14 item quiz and we’ll tell you how "Millennial" you are, on a scale from 0 to 100, by comparing your answers with those of respondents to...

Women's Marketing Announces West Coast Expansion | WMI

Westport, CT-based media agency Women’s Marketing, Inc. is announcing its new California offices to be led by beauty industry veteran Sinead...