Stella Rising Blog

Infographic: Better Understand Boomers

Ok brands, time to wise up to Boomers. We have addressed Gen Z and Millennials, and while those generations hold tremendous influence in our...

Benefits of SEO Services for CPG Brands

How CPG Brands Can Get the Most Out of SEO For CPG brands—at any stage in their lifecycle—increasing their digital presence can supercharge their...

Infographic: Grocery During COVID-19: A Wild Ride Toward the Future

From a revenue perspective, the pandemic will be a boon for many food and beverage brands. Yet that does not mean that the new normal will be easy...

The Google Glitch

Adam is an Associate Director, SEO, at Stella Rising On August 11th, I woke up and checked Twitter as I frequently do. I saw that Independent SEO...

Driving Word-of-Mouth and Brand Legitimacy

We created our social influencer community, Glimmer, to understand how women are thinking, feeling, and shopping, in real time. We connect daily to...

Use Glimmer to Drive Consumer Insights

We created our social influencer community, Glimmer, to understand how women are thinking, feeling and shopping, in real time. We connect daily to...

Infographic: Gen Z | Growing Up, Staying In

While more than half of Gen Zers still live with their parents, this generation already holds major influence in our economy and in the future of...

Explaining Amazon DSP and its Benefits for Brands

Amazon DSP is a demand-side platform that allows brands to programmatically reach relevant audiences on Amazon and off, via publishing partners on...

Savings for Amazon Sellers: A Guide to Reducing Fees

Recent volatility has increased the importance of every sale that a brand makes, including on Amazon. Brands are focused on maintaining and...